Shipulski On Design

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Problems get a bad rap. We’re all clear on the negativity around problems, but we don’t appreciate their positive character. It’s time we use their powers for good. One of the least popular characteristics of problems is their selfishness. Like the friend who shows up for dinner unannounced, problems, left to their own, care only […]

The new product development process creates more value than any other process. And because of this it’s a logical target for improvement.  But it’s also the most complicated business process.  No other process cuts across an organization like new product development. Improvement is difficult. The CEO throws out the challenge – “Fix new product development.” […]

More with more doesn’t cut it anymore, just not good enough. The behavior we’re looking for can be nicely described by the old TV game show Name That Tune, where two contestants competed to guess the name of a song with the fewest notes. They were read a clue that described a song, and ratcheted […]

The DoD wants to do the right thing. Secretary Gates wants to save $20B per year over the next five years and he’s tasked Dr. Ash Carter to get it done. In Carter’s September 14th memo titled: “Better Buying Power: Guidance for Obtaining Greater Efficiency and Productivity in Defense Spending” he writes strongly: …we have […]

A recent article written by Leslie Gordon of Machine Design. You have probably seen it yourself: images of Chinese workers toiling in mud-floored factories, each feeding a separate punch press, as if part and parcel of a living, progressive die. The lure of this cheap labor has sent many U.S. manufacturers scrambling overseas to cut […]

What if it was cool to make stuff? What if we advertised manufacturing’s coolness like we advertise beer and cigarettes? Who would be the celebrity spokesman? What if we took as much pride in university manufacturing programs as with their football programs? What if great manufacturing programs were as profitable as great football programs? What […]

There is a groundswell of interest in innovation across the planet. As historians know, the interest in innovation is cyclic, and this year it’s surely in vogue. Everyone wants more of it, even if we don’t know what it is – we want it. And we want it because we want it; it’s an emotional […]

Whether inventing new technologies, designing new products, or solving manufacturing problems, it’s important to understand assumptions. Assumptions shape the technical approach and focus thinking on what is considered (assumed) most important. Blindness to assumptions is all around us and is a real reason for concern.  And the kicker, the most dangerous ones are also the […]

Everyone wants growth – but how? We know innovation is a key to growth, but how do we do it? Be creative, break the rules, think out of the box, think real hard, innovate. Those words don’t help me. What do I do differently after hearing them? I am a process person, processes help me. […]

Lean has been beneficial for many companies, helping improve competitiveness and profitability. But, lean has not been nearly as effective as it can be because there is a missing ingredient – product design. Where lean can reduce the waste of making and moving parts, product design can eliminate the parts altogether; where lean can reduce […]

It was Monday night after dinner.  My thirteen year old son and I got in the car and started on the drive to hockey practice.  I drove and he texted.  I was in the middle a struggle to come up with a topic for this post.  My son finished a text, snapped his phone shut, […]