Shipulski On Design

Here’s what it looks like when the same old tricks no longer carry the day.

Efficiency of effort

• For the same energy, you get more in return.
• For the same energy, you get the same in return.
• For more energy, you get the same in return.
• For more energy, you get less in return.
• Out of energy.

Efficiency of profit

• Increased profit and increased sales.
• Lesser increased profit and unchanged sales.
• Unchanged profit and unchanged sales.
• Decreased profit and unchanged sales.
• Decreased profit and decreased sales.
• No profit and no sales.

Vibrancy

• High-energy citizens with a strong customer focus.
• Medium energy team members with some customer focus.
• Medium-energy people with little customer focus.
• Lethargic nameless humans with no customer focus.
• Nobody home.

Time Horizon

• Long-term purpose, medium-term execution, short-term adaptation.
• Medium-term execution, short-term adaptation.
• Short-term execution, shorter-term bickering.
• Shortest-term floundering.
• Out of time.

Truthfulness

• Truthful communication is delivered clearly and skillfully.
• Truthful communication is delivered less skillfully.
• Partial truths delivered.
• Partial truths delivered unskillfully.
• No truths.

Trust

• Many tight groups of informal networks share information naturally and effectively.
• Informal networks share information naturally.
• Informal networks share information.
• Informal networks go underground to share information.
• Informal networks go underground and band together to protect each other.
• Informal networks give up.

Image credit — philhearing

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